/for coaching & info

Found money for coaching & info businesses.

We pull every coaching number, cost per lead, lead-to-call-to-close, show rate, revenue per closer, LTV by offer, into one place, and find the revenue you're losing and leaving on the table.

4 questions · then grab a time

/How it works

Scattered to one source of truth, then to decisions.

Your funnel data is scattered

Spend in the ad accounts, leads in the CRM, calls on the calendar, payments in the processor, and nobody owns the whole picture.

We collect and connect it

Every source backfilled and synced into one live source of truth, so attribution survives the iOS updates and the spreadsheet handoffs.

We model what matters to coaching

True cost per acquisition by channel, lead → call → close by source, show rate, and revenue per closer.

You decide on real numbers

Scale the channel that brings buyers, fix the step where high-intent leads go cold, and put your best closer on the best leads.

We can plug you in

We can plug you in. Book a call.

The same system, pointed at your coaching numbers.

4 questions · then grab a time · no pitch deck

Representative · not a client result

$410kfound

Most coaching businesses we model have high-intent leads going cold before anyone calls and a channel they're scaling that never pays back, six figures hiding in plain sight. We find it, itemised, from your own data.

/In one place

The coaching numbers we put in one place.

The metrics that actually run a business like yours, reconciled, live, and finally in one view.

01Cost per lead

02Lead → call → close

03Show rate

04Revenue per closer

05LTV by offer

06Ad spend payback

/The app

Your whole coaching business, in one view.

We build it, run it, and keep it clean. You open one place and see exactly where the money is, and where it's leaking.

Semitro CoachingSourcesLedger

Live ALL24H7D30D

Cost / lead$42blended

Close rate31.8%on shows

Rev / closer$86kmonthly

Found · 90d$410kitemised

Lead → call → close

Leads8,200

Booked2,140

Showed1,610

Closed512

Findings ledger

Un-followed leads · 85/wkhigh intentFound

TikTok · no payback−$40k/moFound

Closer B · warm leads+9 ptsFound

Closers

Name	Calls	Show	Close%	Rev
Closer B	312	74%	38%	$1.12M
Closer A	298	69%	31%	$910k
Closer D	274	58%	22%	$610k

/The leverage

Move one number. Watch what happens.

The single lever that tends to move the most for coaching & info businesses, with the math.

Two points of close rate

A high-ticket coaching business books 1,200 sales calls a month, closing 30% on a $10k offer. Semitro surfaces which content and call signals actually predict a buyer, so the team works the right leads first, and close rate moves to 32%.

1,200 calls/mo × 2% × $10k

+$2.9M/yr

From two points of close rate

/Who this is for

Semitro is not for everyone. It's for the ones with real complexity.

It's for coaching & info businesses with real ad spend, a sales team and more than one offer, past the stage a spreadsheet and a couple of automations can run. If that's you, the hidden money is almost certainly six or seven figures.

You're not handed a login and left alone.

We build it, run it, and sit with your numbers. The system is ours to stand up and keep clean, you get the decisions, not another dashboard to maintain.

Start with the truth